FOYÜ is a personal styling service that delivers complete, shoppable style guides built around your body, lifestyle, and budget. You fill in a profile, a human stylist builds your guide, and you receive specific outfits with exact pieces, prices, and shop links. No generic advice. No mood boards. Actual looks you can buy.
No. You pay once per guide and receive your guide. There is no recurring charge and no account required to access your guide after it is delivered.
Yes. Every FOYÜ guide is built by a trained human stylist who reads your profile, understands your brief, and makes every recommendation. Your stylist curates each piece based on your body, your lifestyle, and your budgetnot an algorithm.
Anyone refreshing their wardrobe or shifting their style. If you're rebuilding from scratch, starting a new chapter, or ready to feel more confident in what you wearand you want expert guidance without the traditional stylist price tagFOYÜ is for you. We work with all genders, all body types, and all style starting points.
Your guide includes complete looks: every piece named, described, priced, and linked. For each look you get:
• A full outfit: every item from top to shoes, including accessories where relevant
• Where to buy each piece and the approximate price
• Personalized fit notes for each piece so you know how it should fit
• Ideas on how to rewear and remix each piece with other looks in your guide
• A short explanation of why this look works for your specific body and lifestyle
Yes. The profile form asks which occasions you dress for: office, client-facing meetings, events, weekends, travel, weddings, and more. Your stylist uses this to decide which occasions your looks cover. If you have a specific event coming up, mention it in the form.
Your budget per look is a required field in the profile. Your stylist sources pieces within that budget. Occasionally a single key piece may be slightly over budget (a well-made jacket, for example). When this happens, your stylist will flag it with context on why it is worth the stretch, or provide a lower-budget alternative.
Yes. All pieces in your guide are available for purchase online in India. Your stylist sources from Indian e-commerce platforms (Myntra, Ajio, Nykaa Fashion, brand websites) and notes where each piece is available.
Please write to us at hello@foyustyling.in with specific feedback: which look, which piece, and what felt off. We'll review it with your stylist. If adjustments are needed, your stylist will send you alternate recommendations to choose from.
Your guide is delivered within 3 to 5 working days of payment confirmation. Most guides are delivered within 3 working days.
Your profile is reviewed by a FOYÜ stylist within one working day. They read your profile, understand your brief, and begin building your guide. You'll receive your guide by email when it's ready.
No. You fill in the profile form with your email address, and your guide is delivered to that address. No login, no password, no app to download.
Nonot from paid guide recommendations. FOYÜ earns one fee per guide: yours. We do not receive affiliate commissions, brand partnership fees, or any payment from brands that appear in your personalised guide. Every piece is recommended because your stylist chose it for you.
We may earn affiliate income from free sample guides and promotional content on social media. If we ever include an affiliated brand in a paid guide, we will clearly state it with a disclosure. The goal is never to need that disclosure.
Your stylist selects brands based on your stated preferences, budget, body shape, and occasion needs. You can list brands you love and brands you want to avoid in your profile. Both are taken seriously.
Your profile data is stored securely and used only to build your style guide. We do not sell your data. We do not share it with brands. See our Privacy Policy for full details on how your data is stored, used, and protected.
We accept UPI, debit and credit cards, and net banking via our payment gateway. Payment is required before your guide goes into production.
Please see our full Refund Policy in the Terms of Service. In general: because each guide is custom-built for you by a human stylist, we do not offer refunds once production has begun. If your guide clearly missed the brief you submitted, write to uswe will review it and work to make it right.
Email us at hello@foyustyling.in. We respond within one working day, Monday to Saturday.
Still have a question? Write to us at hello@foyustyling.in and we'll get back to you within one working day.